Как построить красивый бизнес – салоны красоты Hairsilk и бренд косметики Blome #красота #бизнес
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Founders Anna and Viktoria discuss the creation and development of their beauty enterprise, which includes the Hairsilk beauty salon and the Blome cosmetics brand. The discussion covers the origins of their business ventures, stemming from personal experiences and inspiration within the beauty sector. They detail aspects of establishing a high-demand salon, including the specific DNA of Hairsilk that attracts both regular clients and public figures. Additionally, the segment addresses the complexities of launching a cosmetic brand from concept through to initial sales, including the financial investment required for starting a beauty brand.
The conversation also touches upon the shift in entrepreneurial perspective influenced by relocating to Dubai, which served as a growth point for their business operations. The founders share insights into the less-publicized realities of the beauty industry that contribute to success, alongside detailing costly initial mistakes made during their startup phases. The ultimate focus is on how a beauty business and brand are constructed in a competitive market environment.
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